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	<title>M.obilemarketing.com</title>
	<link>http://m.obilemarketing.com</link>
	<description>Mobile marketing strategy, advice and reflections.</description>
	<pubDate>Mon, 26 Nov 2007 22:24:25 +0000</pubDate>
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		<title>Sensis vs. Google: Mobile Marketing Smackdown - Round 1. SMS services</title>
		<link>http://m.obilemarketing.com/sms-text/sensis-vs-google-mobile-marketing-smackdown-round-1-sms-services.html</link>
		<comments>http://m.obilemarketing.com/sms-text/sensis-vs-google-mobile-marketing-smackdown-round-1-sms-services.html#comments</comments>
		<pubDate>Sun, 25 Nov 2007 14:27:03 +0000</pubDate>
		<dc:creator>alex</dc:creator>
		
		<category><![CDATA[Mobile Directory]]></category>

		<category><![CDATA[Mobile Search]]></category>

		<category><![CDATA[Mobile Software]]></category>

		<category><![CDATA[SMS / Text]]></category>

		<guid isPermaLink="false">http://m.obilemarketing.com/sms-text/sensis-vs-google-mobile-marketing-smackdown-round-1-sms-services.html</guid>
		<description><![CDATA[Alright, something that has been gagging to be written up. In Australia, there is only one serious contender to Google, and it&#8217;s not Yahoo! or the MSN partner (NineMSN). Google&#8217;s biggest challenge will come from Sensis. I&#8217;m not saying Yahoo! and NineMSN are a spent force - far from it. But as yet, they haven&#8217;t [...]

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		<title>3 Mobile Australia and their &#8220;viral&#8221; launch of Skype Phones</title>
		<link>http://m.obilemarketing.com/mobile-marketing-strategy/3-mobile-australia-and-their-viral-launch-of-skype-phones.html</link>
		<comments>http://m.obilemarketing.com/mobile-marketing-strategy/3-mobile-australia-and-their-viral-launch-of-skype-phones.html#comments</comments>
		<pubDate>Wed, 21 Nov 2007 14:28:34 +0000</pubDate>
		<dc:creator>alex</dc:creator>
		
		<category><![CDATA[B2C]]></category>

		<category><![CDATA[Competitions / Promotions]]></category>

		<category><![CDATA[Mobile Marketing Strategy]]></category>

		<category><![CDATA[Mobile Video]]></category>

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		<description><![CDATA[
[click to enlarge]
I saw some PPC advertising today banging on about 3 Australia bringing out their new Skype Phone. They&#8217;re running a competition to encourage punters to put a video together and &#8220;Spruik&#8221; the Skype Phone via consumer generated video&#8217;s uploaded onto a third party site. Forever hopeful to find new mobile marketing techniques in [...]

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		<title>A lesson in Mobile Marketing for real estate from Tasmania</title>
		<link>http://m.obilemarketing.com/sms-text/a-lesson-in-mobile-marketing-for-real-estate-from-tasmania.html</link>
		<comments>http://m.obilemarketing.com/sms-text/a-lesson-in-mobile-marketing-for-real-estate-from-tasmania.html#comments</comments>
		<pubDate>Tue, 18 Sep 2007 07:40:28 +0000</pubDate>
		<dc:creator>alex</dc:creator>
		
		<category><![CDATA[Mobile Marketing]]></category>

		<category><![CDATA[SMS / Text]]></category>

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		<description><![CDATA[Here is a Mobile Marketing lesson of poetic simplicity
I was in Tasmania recently visiting family and playing friendly games of poker with the locals of Launceston. One morning  I went for a walk in the countryside - as you do - listening to a couple of ad:tech podcasts on mobile marketing etc. and low [...]

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		<title>5 Mobile Applications that will drive your Mobile Marketing</title>
		<link>http://m.obilemarketing.com/mobile-browser/5-mobile-applications-that-will-drive-your-mobile-marketing.html</link>
		<comments>http://m.obilemarketing.com/mobile-browser/5-mobile-applications-that-will-drive-your-mobile-marketing.html#comments</comments>
		<pubDate>Sat, 15 Sep 2007 02:02:40 +0000</pubDate>
		<dc:creator>alex</dc:creator>
		
		<category><![CDATA[Mobile Applications]]></category>

		<category><![CDATA[Mobile Browsers]]></category>

		<category><![CDATA[Mobile Mapping]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<category><![CDATA[Mobile Social Networking]]></category>

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		<description><![CDATA[If you aren&#8217;t with the program yet, mobile phones have gone to another level. Let your marketing - and mobile marketing - run with it. Don&#8217;t be left behind. Here are 5 reasons consumers will drive mobile marketing. They&#8217;re mobile applications and mobile websites that are HOT!
Firstly, go out there and get a 3G handset [...]

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